«With the Pricenow webshop, we were able to increase our online sales from zero to around 30% of total sales within one season.»
– David Wyssen, CEO, Bellwald Sportbahnen AG


If you want to sell tourist products or services easily and successfully, you should have a modern online shop. With our webshop we offer a new solution to cover the whole product portfolio of your company: from cable car or event tickets, hotel rooms to catering services – all in one shop. You can also use a fully integrated price management tool and a CRM system to optimise your price management and increase your sales figures in the long term.

Advantages Pricenow Webshop

  • One store for everything: mountain railway products, hotel, gastro, events - and much more
  • Simple and user-friendly CMS to manage product range independently
  • Products & services individually or as a bundle  
  • Webshop sales and relevant KPIs at a glance
  • Fully integrated to all relevant interfaces
  • Integrated CRM system for customer and marketing management

Webshop for the entire value chain

Our webshop will be integrated into your existing website and tailored to your corporate design. This allows for a quick start of operation with maximum individuality. It serves as a booking platform for all relevant products and services of a tourism enterprise: Depending on your needs, all experiences such as mountain railway tickets, event tickets, catering services, table reservations or hotel bookings can be sold in bundles or as individual products via the shop. Additions of further shop modules are flexibly possible.

A modern design and high user-friendliness will inspire your customers and considerably improve the online booking experience. In particular, our focus on a mobile responsive design will allow your customers to make convenient bookings on the go with their mobile phones.

Capacity management

The shop has a comprehensive capacity management system. With the help of this useful extension, events, offers, train rides and table reservations with capacities can be easily managed. The capacity can be adjusted at any time for the respective products in the user-friendly backend by your employees and is automatically adjusted in the web shop.

Through current reports, you can keep an overview of the capacity utilisation and reservations and can communicate this to the responsible department. As a result, online sales of services can be adapted to possible occupancy rates and capacity requirements in a matter of seconds.

Monitoring webshop performance

Keep an overview of your webshop performance. Our integrated Business Intelligence Tool automatically provides you with all relevant KPIs every day. This not only gives you an insight into your current sales figures, but also allows you to carry out individual analyses based on your price strategy or customer structure.

Integrated Price Management Module

The Pricenow webshop is specially designed to implement price differentiation strategies easily and consistently. Through the connection to our pricing engine, a variety of price strategies can be implemented, from simple price rules (rule-based pricing) to fully automated and daily optimized dynamic pricing strategies (Dynamic Pricing).

Automated customer approach

Valuable customer data generated in the web shop is directly imported into a fully comprehensive CRM system. Address your customers individually based on their behaviour and establish a targeted guest communication through a fully automated campaign management. In addition, the CRM software strengthens your sales performance through improved customer acquisition and customer loyalty.

Are you interested in our products and services? Contact us now:

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