How experience providers successfully design price communication
Take advantage of dynamic pricing and confidently address public and media discussions.
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Dynamic pricing makes economic sense, but how can it be successfully communicated? 🤔 How can experience providers take advantage of dynamic pricing and at the same time deal confidently with questions from the public and media? Many experience providers are familiar with the challenge: How can dynamic prices be explained transparently? What role do managers play when prices are discussed publicly? And what can the experience industry do to strengthen acceptance of dynamic pricing? We talk about this in the webinar with: 🎤 Markus Redl, managing director of ecoplus Alpin GmbH and one of the influential voices in alpine tourism 🎤 Reto Nörpel-Schneider, co-founder & CEO of Pricenow
