Webinar

How experience providers successfully design price communication

Many experience providers are familiar with the challenge: How can dynamic prices be explained transparently? What role do managers play when prices are discussed publicly? And what can the experience industry do to strengthen acceptance of dynamic pricing?


In the webinar, we talk about this together with Markus Redl, managing director of ecoplus Alpin GmbH and one of the influential voices in alpine tourism, and Reto Nörpel-Schneider (CEO & Co-Founder, Pricenow).

Communication with guests: How can prices be communicated in such a way that they are understandable and transparent for guests?
Communication with media: What role do managers play when prices are publicly discussed or criticized?
Common industry approaches: What can the industry do together to promote transparent and understandable price communication?

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