Agentic commerce in the experience industry: When AI books for the guests.

What if guests no longer book for themselves, but have an AI do it for them? A development that goes far beyond just a new booking channel.

Felix Wohnhaas (CTO) and Reto Noerpel-Schneider (CEO) of Pricenow explain what agentic commerce means for the experience industry: where the shift is already a reality, what it means for brands, and what experience providers can do now.

From classic search to AI agents: How the customer journey is changing
Brand or commodity: What agentic commerce means for your brand identity
What experience providers can do today and what the technical requirements are

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